Hook testing at paid-social scale.
UGC Vids AI is the creative-volume tool for DTC brands running Meta and TikTok at scale. Test 30 hooks in an afternoon. Find winners. Scale without rebuilding the creator pipeline.
Built for DTC brands · Performance marketers · Growth teams
Start free for 3 daysFree for 3 days. Cancel anytime.
30 hooks. One afternoon.
Real 9:16 ads. Ready for Meta and TikTok ads manager — no re-encoding.
UGC Vids AI vs an in-house creator pipeline
Why DTC brands switch
Volume that matches paid-social demand
Creative fatigue kills CPMs after 2-3 weeks. DTC brands need 20-50 fresh variants every month to keep ad accounts performing. Creator pipelines can't deliver that volume. AI UGC can.
Hook testing as a daily activity
Finding the winning hook outweighs every other lever in paid social. Test 30 hooks in a day instead of 30 in a quarter. Kill losers, double down on winners — same week, not same quarter.
Move the bottleneck off creative
Most DTC growth teams have media buyers waiting on creative they can't ship fast enough. Remove the creative bottleneck and the constraint shifts to media buying — which is where you actually want it.
Flat monthly. No CAC inflation.
Every plan is free for 3 days. Cancel anytime.
Frequently asked questions
How does AI UGC fit into a DTC creative strategy?
Most DTC brands use AI UGC for the top of the funnel: high-volume hook testing, creative iteration, and ad fatigue management. Winning hooks then often get re-shot with human creators for hero creative. AI handles the volume; humans handle the polish. Both layers serve different jobs.
What's typical CPM and CTR performance vs human UGC?
Performance varies too much by category and audience for us to publish a benchmark we can stand behind, and we would rather say that than quote a number we cannot source. What does not vary is the cost per test: cents against hundreds of dollars for a filmed creator ad. That gap is wide enough that running the comparison on your own audience costs you almost nothing.
Can I integrate this into my existing creative workflow?
Generated MP4s download and upload directly into your DAM, Frame.io, or ad manager. No special integration required, fits into any existing creative ops workflow. Most growth teams plug it in alongside their existing creator pipeline.
Is this better than building an in-house UGC team?
AI UGC and in-house UGC solve different problems. AI delivers volume and speed for testing. In-house teams deliver brand consistency and final-polish creative. Most scaling DTC brands eventually use both — AI for breadth, humans for depth.
How does the free trial work for evaluating fit?
Sign up and it is free for 3 days, so you can generate straight away and evaluate the output against your existing creative on your real product. Cancel anytime.
What plan do most DTC brands run on?
Growth ($99/mo, 12,000 credits) is the modal plan for established DTC brands running paid social. Agency ($199/mo, 25,000 credits) is the volume tier for brands scaling 5+ ad accounts or running 50+ creative variants per month.
Can the same script run across multiple demographics?
Yes. One script can be regenerated with a different avatar in 60 seconds — same words, different demographic. Many DTC brands run the same hook across 3-5 demographic variants to test which audience converts best, then localise the winning hook.
Selling in a different niche? Browse all industries, or see AI UGC for Shopify stores and AI UGC for TikTok Shop sellers.